Google Grants free non-profit AdWords scheme celebrates fifth year
Posted by Bryan on April 7, 2008
Last week marked the fifth anniversary of the Google Grants scheme, developed to support the online marketing activity of non-profits by providing free AdWords advertising to organisations selected through an online application process.
Currently available in 16 countries, and with more apparently on the way, the anniversary provides a useful reminder for any non-profits using, or looking to use, Search Engine Marketing to check out the scheme and see if it might be of use to them. Although, as reported in a comment to my earlier post about Google Grants, the programme may well be of more use to smaller organisations than those with a well developed SEM .
