Are your supporters Twittering? New report profiles Twitter users
Posted by Bryan on February 16, 2009
A report has just been released by the Pew Research Centre in the US, detailing research into the profile of US users of the increasingly popular microblogging service Twitter.
Interestingly, according to the report, Twitter users are not as young as you might have expected – with a median age of 31. Compared to 27 for MySpace users; 26 for Facebook users; and a positively ancient 40 for LinkedIn users.
It also examines what other online activities Twitter users are likely to be engaged with and, all-in-all, is a handy – and free – piece of research for anyone considering integrating Twitter into their digital communications or fundraising programme.
You can download the report as a pdf here.
