I had the very great pleasure last week of finally meeting face to face with someone who I can honestly say has changed the way I think about online fundraising over the last 18 months or so – that person being Christine Egger of Social Actions.
I first came across Christine and the work of Social Actions back in early 2009 when I blogged about their ‘Change the Web Challenge’. Since then I’ve had the opportunity to share ideas on open source thinking and the evolution of online fundraising and wider microphilanthropy through numerous email, Twitter and Skype exchanges with her – every one of which has left me with an excited “now I get it” feeling about what the future of online microphilanthropy might hold.
So, when the Institute of Fundraising asked Jason Potts and me to plan-out the Digital Fundraising channel for their National Convention here in London, Christine was naturally top of my list of ‘big thinkers’ to get onto the convention platform. Which is why we finally came to be having coffee in the Convention Hotel last Monday morning.
You can see Christine’s Convention presentation above – or even better view it on Slideshare here complete with full notes to help explain the finer intricacies of “Designing and aligning for the emerging philanthropic web”.
Grab yourself a cup of something, sit back, and take some time to think through the ideas Christine shared in her session – from understanding where open giving markets fit into online fundraising to ideas on how to design your own activities to take advantage of the way the philanthropic web is developing, it’ll be time very well spent.